Tag Archives: Marketing

Raise Capital With Private Investors

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If you have launched your own startup, your first biggest challenge is to raise capital. Fortunately, you choose from a lot of options to raise the funds your business needs. Among all the sources, crowdfunding is one of the best ones as it helps redefine how startups can get off the ground. In this article, we are going to help you know the benefits of raising capital with private investors through a crowdfunding platform. Read on to find out more.

Benefits of raising capital with private investors

1. Funding is not equity-based

First of all, crowdfunding is not necessarily equity-based. Although startups have the liberty to use the equity in order to catch the attention of potential investors, It’s not required to give up ownership to collect capital.

The good news is that some platforms allow their members to apply a reward-oriented approach in order to raise capital. For instance, if your business deals in a specific product, make sure you hand over a few units to your prospective investors before you roll it out for the ultimate users.

2. Attracting potential investors is easy

With crowdfunding, you can attract a lot of potential investors without putting in a lot of effort. Although you can try for angel investors, keep in mind that this process can cost you a lot of time. The reason is that you will have to pitch your small business concept several times.

On the other hand, if you use a crowdfunding platform, you will have to post your business pitch in only one place. And this page will be ready by hundreds of investors from across the globe.

These platforms have a lot of useful features that may help startups collect funds from investors. So, attracting potential investors and raising capital will be much easier using crowdfunding platforms.

3. Higher visibility

Crowdfunding can help you make your startup more visible. Since marketing may consume a large chunk of your budget, it makes sense to use a crowdfunding platform instead. For potential investors, it’s easy to fund a crowdfunding campaign.
And these activities can help boost the visibility of your brand. Plus, you can also attract investors for your next funding rounds.

The Bottom Line

If you want to raise funds for your startup, crowdfunding can be the best choice. All you need to do is become part of a crowdfunding platform and you will be able to tap into the pool of potential investors. And this will help you kick start your business and make it a success in the industry.

Real Estate Marketing Leads

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Generating real estate leads by employing time-proven marketing strategies is one of the best ways to remain in business and generate revenue. Many strategies for real estate marketing leads generation are Internet based realizing that there is a wealth of information available over the web that can prove both fruitful and effective in boosting your business.One of the best strategies is collection of leads through newsletters. Unfortunately, many agents are unaware of this effective leads generation method or don’t recognize the simplicity with which they can create an exciting, eye catching newsletter.This article aims to help you understand why newsletters are such effective real estate marketing tools.Using The Internet for Real Estate Related Information: millions of customers look on to the Web looking for information on house related products and services including but not limited to mortgages, buying and selling, and investing. As an astute agent you should provide the same information in an easy to understand manner through your newsletters as well as your personal real estate website. You can also provide other interesting but relevant information outside the domain such as pet relocation, furniture etc.Creating Interesting Content: if the very thought of putting pen to paper makes you sweat then there is help at hand. You can take some prewritten real estate marketing reports and rewrite them to make them unique effectively in a matter of minutes. Simply and easy!Using Real Estate Newsletters to Attract Leads: newsletters work like magnets to attract millions of potential leads for you. Since consumers visit and sign-up for newsletters and website memberships, you will be able to build a steady and faithful database of customers who begin to trust and value the information you provide through your newsletters. When the need arises, they will be ready to make their real estate deal through you.Remember, with the electronic medium it has now become easy to collect real estate marketing leads and carry your real estate marketing message far and wide to convert these leads into profitable customers.